Overview

Your revenue at a glance · Last 30 days

Net contribution — revenue traced minus ad spend

$92,848

↑ ↑ 24% vs prior 30d

Blended ROAS

↓ ↓ 7% vs prior 30d

4.9x

Revenue traced

↑ ↑ 26% vs prior 30d

$116,915

Ad spend

↑ ↑ 36% vs prior 30d

$24,067

Revenue trend$116,915 over 30 days · hover for daily detail

Scale thesebest return

LSA

$30,352 attributed

11.0×

Google Ads

$80,845 attributed

6.9×

Cut these$9,602 wasted

Meta

8 booked · low return

−$8.2k

Yelp

0 booked jobs

−$1.4k

Marketing health scoreGoodin the green · ↓3 vs prev

Spend efficiency77Wasted spend88Lead capture81Attribution coverage100Budget allocation60

Pace to monthly goalday 19 of 31

$117k of $260k · behind, −$42k

Attributionlast-touch model

ChannelSpendBookedRevenueCost/jobROAS

Google Ads$12k39$81k$3006.9×

LSA$2.8k20$30k$13811.0×

Meta$8.2k8$5.7k$1,0250.7×

Yelp$1.4k0$0—0.0×

Lead-to-paid pipeline

Inbound calls 343

Answered 27881%

Booked jobs 6724%

Missed-call leakage

~$34k

est. lost revenue

65 missed · 0 after-hours

Mon

Tue

Wed

Thu

Fri

Sat

Sun

8a2p8plate

Revenue by job type

Water heater$31k

Furnace repair$20k

Seasonal tune-up$18k

AC install$16k

Emergency call$16k

Drain cleaning$16k

Revenue vs ad spend · 6 months

Revenue

Spend

ROAS