Background Paths
Background Paths

Built for one thing.Revenue clarity.

Advara connects every layer of your marketing stack — from the first ad click to the closed job — and surfaces the exact numbers that tell you where to invest and where to cut.

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AD CHANNELS TRACKED
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AVERAGE SETUP TIME
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MANUAL DATA ENTRY

Live Dashboard

Your entire marketing performance, in one view.

Overview, channels, campaigns, leads, and revenue — all connected, all live.

app.advara.io / dashboard

How we follow every dollar from click to close.

Most attribution tools stop at the lead. Advara goes all the way to the closed job — so you know which campaigns are actually making you money, not just generating clicks.

01
AD CLICK
Ad Click Detected
Source, campaign, and keyword captured instantly
Source: Google · Campaign: spring-hvac-2025 · GCLID attached
02
FORM OR CALL
Lead Captured
UTM parameters travel with the lead into your CRM
UTM parameters captured · Contact created in CRM automatically
03
DEAL CREATED
Attribution Transferred
Attribution copied from contact to deal automatically
Attribution data copied from contact to deal — zero manual entry
04
JOB CLOSED
Revenue Attributed
Revenue written to dashboard, ROAS updated
Revenue written to Supabase · Dashboard ROAS updates instantly
UTM Parameter Tracking
Every ad click carries hidden tracking parameters that identify the source, medium, campaign, and ad. Advara captures these the moment someone lands on your website and stores them against the lead permanently.
Google AdsMetaLSAOrganic
Captured fields: utm_source, utm_medium, utm_campaign, utm_content, utm_term
GCLID Attribution
Google's click identifier is captured for every Google Ads visitor. This allows Advara to match offline conversions back to the exact keyword and ad that drove the lead — essential for accurate ROAS calculation.
Google Ads
Works with Google Ads conversion import for offline ROAS reporting
Call Tracking
Phone calls are attributed just like form submissions. Dynamic number insertion shows each visitor a unique phone number based on their source, so when they call you know exactly which campaign sent them.
CallRail integrated
Unique numbers per source — Google, Meta, LSA tracked separately
Automatic Attribution Transfer
When a deal is created in your CRM, Advara automatically copies the attribution data from the contact to the deal. By the time a job closes, the source data is already there — no manual entry ever.
Zero manual input
Zero webhook setup required — works through native CRM properties

You see exactly what matters.

A live portal and automated biweekly reports that turn raw attribution data into clear, actionable insights any business owner can understand.

Advara · Riverside HVAC · Last 30 days
Dashboard
Campaigns
Leads
Reports
Settings

Performance Overview

TOTAL REVENUE

$28,600

AD SPEND

$5,610

ROAS

5.10x

CLOSED DEALS

17

COST/BOOKED

$193

Revenue by Channel

Google
$15.8K
Meta
$8.2K
LSA
$4.6K

Cost Per Closed Deal

Google
$263
Meta
$327
LSA
$517

Cost Per Booked Job

Google
$131
Meta
$196
LSA
$252
CAMPAIGNSPENDREVENUEDEALSROAS
spring-hvac-2025$2,100$14,20086.8x
hvac-awareness-feb$1,960$9,80065.0x
lsa-local-feb$1,550$4,60033.0x
Live Attribution Dashboard

Log in and see your revenue, ROAS, and ad spend updated with every closed job.

ROAS by Campaign

The exact return on every campaign backed by actual closed job revenue — not clicks.

Revenue by Channel

Google vs Meta vs LSA ranked side by side. Know where to scale and where to cut.

Cost Per Closed Job

What each channel costs to close one job, broken down by week and by month.

Campaign Performance

Every campaign ranked by revenue generated. Always current, always accurate.

Date Range Filtering

Compare last 30 days vs the previous period. Spot trends and act on real data.

Works with the tools you already use.

Advara connects directly to your existing CRM. No switching tools, no manual data entry, no complex setup. We meet you where you already are.

Live
HubSpot
Full two-way integration with HubSpot CRM. Attribution data flows from contacts to deals automatically. Closed Won deals trigger instant revenue attribution.
✓Custom contact & deal properties
✓Automated workflow triggers
✓Closed Won revenue sync
✓Real-time data updates
Learn more →
Live
GoHighLevel
Native integration with GoHighLevel sub-accounts. Perfect for agencies managing multiple home service clients under one roof.
✓Sub-account level attribution
✓Pipeline stage triggers
✓Opportunity revenue sync
✓Multi-client support
Learn more →
Coming Soon
Jobber
Built specifically for field service businesses. Jobber integration will connect job completion events directly to ad attribution for the most accurate ROAS tracking.
✓Job completion triggers
✓Invoice value attribution
✓Service type tracking
✓Field tech reporting
Learn more →
Ad Platforms
Google · Meta · LSA
Website
GTM · Forms · Calls
Advara
TracksAttributesReports
Your CRM
HubSpot · GHL · Jobber
Dashboard
Live ROAS · Reports

Ready to see your real ROAS?

Setup takes 48 hours. We handle everything. You just close the jobs.

GET STARTED